If you’re planning on diving deeper into the world of Search Engine Optimization (SEO), but you’re not interested in paying hundreds of pounds for a course, don’t fret.
For every extensive course out there on SEO, there are already multiple blog posts online that will tell you exactly what you need to know, completely free!
In this article, we will share with you the best SEO tutorials to check out online in 2019, revealing all those ‘industry secrets’ from experienced and professional SEO’s around the globe.
No matter your knowledge level, we have something for you, from beginner SEO tutorials to expert level information, to help everyone grow their search engine optimization skills.
The Moz blog is a personal favourite. Moz has become the gold standard for SEO solutions and how-to articles, there’s no wonder why it’s one of the most well-known sites in the SEO industry. They provide great, informative articles, as well as a free online course for you to complete.
We are active followers of the Moz blog and YouTube channel because they have videos on every section of SEO you can imagine, from seo tools to link building and from social media to design. With Moz, you can tailor their content to your needs, from completing the whole course start to finish, or pick and choose sections you want to learn more about from their YouTube series.
Another personal favourite, and a great blog, that we recommend following is HubSpot. With more than 4.5 million monthly visits, their blog shows a few similarities to Moz. We love Hubspot due to its unique features, unlike other SEO tutorials we have come across, they offer research and high-quality reports on the latest SEO and allows you to download free templates, for example; blog templates.
Hubspot also has a visual layout which makes it all the more enjoyable to read. Hubspot also has some unusual but helpful features, for instance, each blog displays an estimated amount of time it takes to read, so you can effectively manage your learning time around your schedule. We recommend subscribing to HubSpot by email so you never miss a post!
Previously named Lynda, LinkedIn Learning offers tutorials on all areas of marketing, including SEO. LinkedIn’s professional video series’ can help you master the latest SEO techniques for a more effective online strategy.
LinkedIn Learning offers both, quick videos and in-depth, informative courses to get your skills up to scratch in no time. We recommend this learning platform for beginners, and if you finish all of your learning during the free 1-month trial, then you have nothing to pay.
Quicksprout's advanced SEO guide is brilliant for those who know the basics but are looking to further develop their knowledge and understanding of SEO.
Quicksprout is known for using a more informal, user-friendly tone of voice making their content an enjoyable read, whilst sharing informative content worth delving into. Regular use of screenshots and infographics make the learning experience visual, while the user-focused layout helps you take each chapter in step by step.
As an added bonus, each category of learning has a beginner, intermediate and advanced section so you can progress all the way from a beginner to an SEO expert.
Backlinko is a well-recognized SEO tutorial site where professional marketers turn for proven SEO advice. Brian Dean’s effective advice is why marketing companies like Apple, Disney, IBM and Amazon subscribe to their newsletter.
Backlinko offers a range of learning tools, so, if a certain way of learning isn’t right for you, there is always another option to ensure you understand. They offer tutorials in the form of newsletters, blogs, YouTube videos and step-to-step guides, as well as sending out weekly tips via email.
If you want to join 110,424 others that receive his weekly SEO tips simply sign up with your email address and you will start receiving FREE updates, link building strategies, exclusive SEO tips and case studies that are not found in the blogs.
If you would prefer a shorter, more basic SEO tutorial, our favourite beginner’s SEO tutorials come from Mangools-“The beginner’s guide even your Grandma would understand.” We find Mangools perfect if you want to learn search engine optimization but don’t know where to start. It teaches the very basis of SEO and as a bonus, you get a free certificate upon completion!
Search Engine Land, in our opinion, is one of the best search engine blogs for in-depth news and analysis of the search marketing industry. A site we regularly visit as it provides up-to-date information on all things digital marketing.
Search Engine Land is also the creator of the industry famous Periodic Table of SEO Success Factors, a regularly updated wall-worthy source of information we recommend downloading. To keep up to date with Search Engine Land, you can simply subscribe, for free, by entering your e-mail to receive regular notifications.
If you find copious amounts of text difficult to digest, YouTube offers a brilliant, free online solution with hundreds of fantastic SEO video tutorials. We recommend watching the Digital Marketing Tutorials for beginner’s 2018 series as the majority of this series is based on SEO.
Here are a few downloadable guides that are worth saving to your desktop:
We hope this guide has opened your eyes to the world of free and helpful content on SEO. With blogs featuring multiple SEO topics such as keyword research, search engine ranking, meta descriptions, SEO campaign, duplicate content, wordpress, anchor text, ranking factors, adwords, organic traffic, internal linking, quality content, title tags, and more…
There’s a variety of advice from industry professionals that can be added to your online marketing strategy. We recommend signing up to all of their newsletters, so you never miss a beat when it comes to the ever-developing world of search engine optimization.
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