Category: Key Performance Indicators (KPI)


The Perfect Social Media Dashboard in 3 Steps

February 22nd, 2018 — 12:39pm

social media dashboard

“It worked! It worked! Alex, you’re the best!”

That was my good friend Mitch’s over-excited statement over the phone just yesterday.

I don’t know about being the best, but I sure gave him a rock solid piece of advice a couple of days ago which, it appears, has lead to wonders.

Mitch was recently hired as a digital marketer in one of the greatest agencies in the city. After his first day, we met for coffee and although he was enthusiastic about the job, something bothered him.

“My boss asked me to create a comprehensive dashboard for social media… for 10 of our clients! I just can’t seem to see the end of it…”

Luckily, this fell right into my field of expertise. I assured Mitch that there was a way he could actually nail his first dashboard for social media like a boss, AND in a nick of time.

Read on, Mitches of the world. You’ll thank me for this one later.

Continue reading »

All your data in the same place: in one automated, beautiful digital marketing reporting dashboard.

DashThis is the power behind thousands of reporting dashboards created by and delivered for agencies and digital marketers every month. With our intuitive tool, the days of spending hours manually creating your reports are over!

Want to be a guest writer on the DashThis blog? Drop us a line at marketing@dashthis.com!

Comment » | Client Reporting, Digital Marketing and KPIs, Key Performance Indicators (KPI), Marketing Dashboards

Top 30 Marketing KPIs you Should be Tracking

February 19th, 2018 — 12:08pm

flashLight

“It’s all the same, only the names will change, and every day, it seems we’re wastin’ away.”

Rumor has it that way before even being the opening lyrics of a good ole’ Bon Jovi hit, those exact words were quoted from dozens of thousands of marketers from all around the world, lost in hundreds of marketing KPIs, struggling with their marketing reports, and that, sadly, you’re probably a part of, am I right?

Continue reading »

All your data in the same place: in one automated, beautiful digital marketing reporting dashboard.

DashThis is the power behind thousands of reporting dashboards created by and delivered for agencies and digital marketers every month. With our intuitive tool, the days of spending hours manually creating your reports are over!

Want to be a guest writer on the DashThis blog? Drop us a line at marketing@dashthis.com!

2 comments » | Client Reporting, Digital Marketing and KPIs, Key Performance Indicators (KPI)

The Essential Business KPIs to Track in 2018

February 12th, 2018 — 10:27am

Essential Business KPIsHere at DashThis, we have the opportunity to work with many digital marketing agencies from all over the world, who are themselves working with many different types of clients, whether it’s in the field of e-commerce, service, sales, tourism, or even car dealership.

It’s pretty amazing to see that so many businesses are using our reporting tool to keep track of their KPIs!

This is why I thought it could be interesting to give our own analytics a look and share with you the top business KPIs to track this year by industry, which I’ve decided to group like this:

  • E-commerce
  • Sales and Business-to-Business service
  • Automotive
  • Travel

Since the beginning of the year is often a time to start anew, why not make the most of that spit-shined motivation and ask yourself: “are we tracking the right KPIs or are we tracking anything at all?”

So I thought the timing was right for a best-business-KPIs-to-track kind of article!

Without further ado, here’s my takeaway on what the top business KPIs to track in 2018 are, by industry, from a digital marketer’s point of view:

 

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JP is one of our Digital Marketing Specialists here at DashThis. He’s got a solid background in SEO, SEM and social media marketing. Passionate about analytics and inbound marketing, he also has a great background in e-commerce and he’s always checking for new ways to generate more traffic and improve conversion rates.

Want to be a guest writer on the DashThis blog? Drop us a line at marketing@dashthis.com!

Comment » | Digital Marketing and KPIs, Key Performance Indicators (KPI), Marketing Dashboards

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