August 14th, 2016 — 9:24pm
Dashboard reports: how to see all your relevant data in one place
Thank-you to Steffen Hedebrandt, Head of Marketing over at Airtame, for writing this article.
On August 16th of 1896, local miners discovered gold in the remote city of Klondike, in Yukon, Canada.
As the rumour spread and eventually reached San Francisco and Los Angeles, it launched what was later to be known as the Klondike Gold Rush. Between 1896 and 1899 more than 100,000 people made the long and presumably uncomfortable journey to Klondike.
Some got rich. Some got a bit lucky. Some died in dire pain, due to rough climate. Winter did indeed come. Most had to just travel back the long road from which they had come again, in vain. Read article
Comment » | Dashboards, Key Performance Indicators (KPI), Marketing, Web analytics
August 4th, 2015 — 9:02am
Neil Patel shared a great article on QuickSprout in which he presents what he sees as the 14 most important SEO metrics you should incorporate in your regular SEO reporting.
Usually, I agree with 100 % of the stuff he shares. His articles are always extremely complete and well documented. But this time, even if I agree that all the 14 SEO metrics he highlights are really important, I think that he forgot one thing.
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9 comments » | Dashboards, Key Performance Indicators (KPI), reporting, Uncategorized, Web analytics, What would Tony do
July 14th, 2015 — 3:24pm
“How to create a perfect Google Analytics report template for my clients?” This is one of the questions I get the most.
The shortest answer I can give is: “by knowing your clients’ digital goals inside and out!” But, this answer doesn’t tell the full story.
Here’s what you have to do if you want to create kick-ass reports for your clients.
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1 comment » | Dashboards, Key Performance Indicators (KPI), reporting, Uncategorized, Web analytics, What would Tony do