What are the AdSense KPIs and metrics?

adsense-kpi-metrics

 

Yes, there are! As soon as Google Analytics released their AdSense integration in the Google Analytics Core Reporting API, we updated our Google Analytics integration to include some AdSense Key Performance Indicators (KPIs) and metrics.

 

These are the available AdSense metrics:

  • • AdSense Impressions
  • • AdSense CTR
  • • Adsense Page Impressions
  • • AdSense eCPM
  • • AdSense Ad Units Viewed
  • • AdSense Revenue
  • • AdSense Ads Clicked

 

Plus, we created these standard widgets available from the Preset Widgets list:

  • • AdSense Revenue
  • • AdSense Revenue Per Visit
  • • AdSense CTR

 

You can easily add these widgets to your Google Analytics dashboard from the KPIs drop-down menu.

 

adsense-preset-widgets

 

 

Please note that you have to link your AdSense account into Google Analytics. Click here to learn more.