Jean-Philippe Cantin has written 2 articles

How to create automated, white label reports for DoubleClick for Publisher

DoubleClick for Publishers (DFP) is very popular among large publishers such as media groups. However, it can get complicated to make reports and dashboards for your clients from their platform. They have a reporting API, but it’s not as simple to use as Google Analytics for instance. In fact, it’s a complex job to integrate DFP’s reporting…

How do I create automated dashboards for DoubleClick Digital Marketing?

DoubleClick Digital Marketing (DDM), formerly DoubleClick for Advertisers (DFA), is very popular among large advertisers and agencies to handle high volume ad campaigns. However, it can get complicated to make reports and dashboards for your clients from their platform. They have a reporting API, but it’s not as simple to use as Google Analytics for instance.…