How do I create a dashboard using Google Analytics Multi-Channel Funnels KPIs?

Google Analytics Multi-Channel Funnels has an API that we integrated months ago, and we now also have some Key Performance Indicators (KPIs) that you’ll find in our standard widget list.

Now, you can get your Multi-Channel Funnels KPIs in just one click!

You’ll find the following standard KPIs available from the Preset Widgets drop down menu:

• Assisted Conversions by Grouping
• Assisted Conversions by Source/Medium
• Assisted Conversion Value
• Assisted Goals Only
• Assisted Transactions Only
• Assisted Value by Source/Medium

• Organic Assisted Conversion Rate
• Organic Assisted Conversions
• Organic Assisted Value
• Organic Combined Conversion Rate
• Organic Combined Conversions
• Organic Combined vs Overall

• Paid Assisted Conversion Rate
• Paid Combined Conversion Rate
• Paid Combined Conversions
• Paid Combined vs Overall
• Paid Search Assisted Conversions
• Paid Search Assisted Value

• Top Conversion Paths
• Top Conversion Paths w/ Organic
• Top Conversion Paths w/ Paid Search

 

The following are the available metrics and dimensions:

Metrics

  • • Assisted Conversions
  • • Assisted Value
  • • First Impression Conversions
  • • First Impression Value
  • • First Interaction Conversions
  • • First Interaction Value
  • • Impression Assisted Conversions
  • • Impression Assisted Value
  • • Last Interaction Conversions
  • • Last Interaction Value
  • • Total Conversions
  • • Total Conversions Value

 

Dimensions

  • • Basic Channel Grouping
  • • Basic Channel Group Path
  • • Campaign Name
  • • Campaign Path
  • • Conversion Date
  • • Conversion Goal Number
  • • Conversion Type
  • • Keyword
  • • Keyword Path
  • • Medium
  • • Medium Path
  • • Path Length Interactions
  • • Source
  • • Source/Medium
  • • Source Path
  • • Source/Medium Path
  • • Time Lag (in days)
  • • Transaction ID