How to create custom dashboards using Facebook Insights?

facebook-insights

 

Facebook provides a very powerful API to access its Facebook Insights data, and we recently integrated this into DashThis. It’s now easier than ever to create a great social media dashboard!

We created the following standard KPIs available from the Preset Widgets drop down menu:

  • • Check-ins
  • • Engaged Users
  • • Overall Engagement Rate
  • • Fans Engagement Rate
  • • Fan Adds
  • • Fans Count
  • • Mobile Check-ins
  • • Page Impression (Organic Reach)
  • • Page Impressions (Reach)
  • • Page Interactions
  • • People Talking About You
  • • Stories About You
  • • Top Posts by Engaged Users
  • • Top Posts by Impressions
  • • Top Posts by People Talking About It
  • • Top Posts by Stories Created
  • • Top Posts by Virality Impressions
  • • Virality Impressions

 

You can also customize your own widgets according to the following dimensions and their associated metrics:

  • • Age Gender
    • – Fans
    • – Impressions (People)
    • – Storytellers
    • – Total Check-ins
    • – People Talking About Your Page

 

  • • City
    • – Fans
    • – Impressions (People)
    • – Storytellers
    • – People Talking About Your Page

 

  • • Interaction Type
    • – Interaction

 

  • • Country
    • – Fans
    • – Impressions (People)
    • – Storytellers
    • – Total Check-ins
    • – People Talking About Your Page

 

  • • Feedback Type
    • – Positive Feedback
    • – Negative Feedback)

 

  • • Language
    • – Fans
    • – Impressions (People)
    • – Storytellers
    • – Total Check-ins

 

  • • Like Sources
    • – Fan Adds

 

  • • Story Type
    • – Stories
    • – Storytellers
    • – Impressions
    • – Impressions (People)

 

  • • Post
    • – Post Auto-Played 30sec
    • – Video Views
    • – Post Auto-Played Video Views
    • – Post Clicked-to-Play 30sec
    • – Video Views
    • – Post Clicked-to-Play Video Views
    • – Post Consumptions
    • – Post Engaged Users
    • – Post Engaged Users (Fans Only)
    • – Post Engagement Rate
    • – Post Impressions
    • – Post Likes
    • – Post Negative Feedback
    • – Post Organic 30sec.
    • – Video Views
    • – Post Organic Impressions
    • – Post Organic Reach
    • – Post Organic Video Views
    • – Post Paid 30sec
    • – Video Views
    • – Post Paid Impressions
    • – Post Paid Reach
    • – Post Paid Video Views
    • – Post Reach
    • – Post Reach (Fans Only)
    • – Post Shares
    • – Post Stories
    • – Post Story Adds
    • – Post Storytellers
    • – Post Total 30sec
    • – Video Views
    • – Post Unique 30sec
    • – Video Views
    • – Post Unique Video Views
    • – Post Video Views
    • – Post Viral Impressions