Marchex is widely used to track calls. Its API makes it easy to integrate into existing systems and reporting infrastructure; thus, we have Marchex Call Tracking as an integration in DashThis.
Go to the Integration section and provide a valid username and password for a Marchex account.
We created the following standard KPIs available from the “Preset Widgets” drop down menu:
Total number of calls
Calls by campaign
Calls by group
Total number of call
What are the metrics and dimensions available?
Average call duration
Number of calls