Stéphane Guérin
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Reporting 3 Reasons to Use a Simple Analytics Dashboard
Oftentimes, the end user of analytics data isn't someone who knows how to gather the data they want. That's why a simple analytics dashboard is important!
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Marketing Bottom Line Analytics: How to track KPIs for Managers & Executives
Most managers don't want all the nitty-gritty details. They want bottom line analytics: only the KPIs that matter to them, and nothing more!
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KPIs & Metrics Metric converted into KPI: Time on Site
What is the Time on Site metric, and why is it important? Because trust us, it IS important!
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Product Updates Minor Update: Revenue per Visit & Transaction No Longer Rounded
When Revenue per Visit and Transaction metrics were a number less than 1, rounding them was an issue. We've fixed this problem now!
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Marketing Are You Getting Valuable Information From Your Web Analytics?
Tracking your web analytics isn't just for show: data can provide you with valuable strategic information!
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Reporting Does Your Executive Dashboard Give You the Big Picture?
Analysts want the data details, that's true. But project managers want the big picture! And that's just what an executive dashboard provides!
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