Add Adwords Video Campaigns to Your Dashboard

Adwords Video Campaigns to Your Dashboard

We, and a lot of other users, have been asking Google Adwords to make Video Campaigns stats available from their API. No luck so far. However, we noticed Google Analytics API just released a new dimension called “IsTrueViewVideoAd”.

While you might think it’s not the “real” thing since you might have some discrepancies between Google Analytics and Adwords, you must admit that’s quite a great alternative. Better than nothing, isn’t it?

 

How do you add Adwords Video Campaigns to your dashboard?

First off, for accurate data in Google Analytics, you must use auto-tagging with your TrueView video ad campaigns.

Then, from the advanced editor

Simply use this filter

ga:isTrueViewVideoAd==Yes

» More information on Adwords Video Campaigns in Google Analytics
» Add Adwords Video Campaigns your dashboard

Stéphane Stéphane Guérin

Stéphane has been working on business web projects for more than 15 years. After creating and selling numerous web marketing agencies and web apps, he founded DashThis in 2011. Want to be a guest writer on the DashThis blog? Drop us a line at marketing@dashthis.com!

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