TikTok Ads now available in-app

TikTok Ads now available

TikTok Ads being today's most hyped digital marketing tool for your social media advertising can now be added to your DashThis reports 🎉

 

TikTok has become increasingly popular in the last few years and is now an indispensable platform for any digital marketing strategy. Creators and businesses worldwide have been using the platform to advertise to millions of users and now, tracking your ad results have become so much easier with DashThis. 

 

Creating a TikTok ads report helps you measure your ad performance over time and compare it to your ads on other platforms. 

 

With this report, you can :

 

  • Track your TikTok ads campaigns
  • Optimize your performance
  • Measure your ad spend

 

This is the first version of the TikTok Ads integration, we will be rolling out additional metrics and dimensions in the next few months. Stay tuned! 

 

The following metrics are available in-app right now:

 

  • Impressions: The number of times your ads were on screen.
  • Clicks: The number of clicks on your ads.
  • Conversions: The number of times your ad achieved an outcome based on your selected objective and settings. 
  • CPA: The average amount of money you've spent on conversion. Calculated as: Cost/Conversion or Install.
  • Conversion Rate: The percentage of results you achieved out of all the clicks on your ads
  • CPC: The average amount of money you've spent on a click.
  • CPM: The average amount of money you've spent per 1,000 impressions.
  • Video Views: The number of times your video starts to play. Replays will not be counted.
  • Cost: The estimated total amount of money you've spent on your campaign, ad group or ad during its schedule.
  • Cost per 1000 reached: The average cost to reach 1,000 unique users. This metric is estimated.
  • CTR: The percentage of times people saw your ad and performed a click.

 

The following dimensions are available : 

 

  • Campaign Name: The name of the ad group
  • Ad Name: The title of the ad
  • Ad Group Name: The name of the campaign

 

Try it today!

 

If you want to try TikTok Ads, head over to your Dashthis account, as it’s available now! 

 

Also, if you have any requests for metrics/dimensions, please don’t hesitate to contact our support team

 

Happy reporting!

 

DashThis The Team at DashThis

DashThis is the power behind thousands of reporting dashboards created by and delivered for agencies and digital marketers every month. 

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