Instagram is the 3rd most popular social media site in the world; as such, it is an indispensable platform for any digital advertising strategy. Even though Instagram Ads is actually run through Facebook Ads, it’s often necessary to distinguish between the two in order to determine the performance of each platform individually. By creating an Instagram Ads report, it’s easy to see how all your ads are performing over time, as well as in comparison to your ads on other platforms.
This historic widget shows the amount of social engagement your Instagram Ads receive, including likes and comments.
This list widget shows how many clicks each Instagram Ads campaign received.
This historic widget shows the percentage of people who go to your website after seeing your Instagram Ads.
This historic widget shows the total number of times that your Instagram Ads were shown to your target audience.
Want to see all our Instagram Ads preset widgets? You’ll find them in your new report!
These are the top 10 metrics and dimensions users usually include in their Instagram Ads report
Want to see all our Instagram Ads metrics, segments, & dimensions? You’ll find them in your new report!
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