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Set up your own SEO dashboard to automatically bring together all of your most important digital marketing and SEO metrics in a visually stunning format.

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SEO dashboard integrations

All your analytics in one SEO dashboard

Get all your SEO performance, from all your analytics accounts, into one automated SEO dashboard. You can gather data from Google Search ConsoleGoogle Analytics, Ahrefs, SEMrush or Moz, and combine them in a beautiful and easy-to-understand SEO dashboard your clients will love.

What is an SEO dashboard?

SEO dashboard shows your clients how well your search engine optimization strategies are working. Clients want to see results, and a SEO dashboard will let them see key SEO metrics like organic search rankings, organic trafficpage load speed, CTR, backlinkssearch trafficlanding page data – and more!

What is an SEO dashboard

Why use an SEO dashboard?

SEO dashboard lets you demonstrate the value of your SEO efforts to clients. All of your SEO data is in one spot, meaning both you and your clients have easy access to analytics data that shows you what’s working and where some tweaks might be needed.

Why use an SEO dashboard

What are the benefits of using a SEO dashboard?

Apart from the convenience of having all your data in one spot, a SEO dashboard lets you present SEO metrics to your clients in a clear and easy to understand format. A dashboard will also help you build a solid working relationship with your clients because they’ll be able to see what you’re doing and why you’re doing it.

What are the benefits of using an SEO dashboard

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What kinds of KPIs can I include?

Basically anything you want! Here are some common KPIs you might want to include in your SEO dashboard:

SEO dashboard KPIs
  • Organic sessions SEO dashboard

    Organic sessions

    Organic sessions are the number of visits coming from an organic search.

  • Conversion rate SEO dashboard

    Conversion rate

    Conversion rate is the percentage of your website’s visitors who take a desired action, such as starting a free trial, purchasing a product, signing up for a newsletter, or other.

  • Click Trough Rate (CTR) SEO dashboard

    Click through rate (CTR)

    CTR is the percentage of people who are exposed to an ad, or another call to action, and who then click on the ad or call to action in question.

  • Bounce Rate SEO dashboard

    Bounce rate

    Bounce rate is the percentage of visitors who land on your website, but leave before navigating to a second page within your website.

  • Top organic landing pages

    The top organic landing pages help you determine which of your landing pages generates the most qualified organic traffic.

  • Top keywords SEO dashboard

    Best performing keywords

    The best performing keywords are the keywords which bring you the most qualified organic traffic.  

What are the top SEO dashboard metrics?

You're tracking metrics from across multiple analytics platforms and tools, so it's important not to get bogged down by vanity metrics. Instead, focus on those key SEO metrics that your client can both relate to, as well as act on.

SEO dashboard metrics

Total visits SEO dashboard Google Analytics total visits

This metric shows the total number of visits your website experienced. With it, you can pinpoints how much of your traffic is coming from organic search results.

Conversion rate SEO dashboard Google Analytics organic conversion rate

This metric enables you to see how much of your traffic is actually converting into clients or leads.

Ahrefs domains backlink SEO Ahrefs Referring Domains

This metric shows the total number of domains on which your backlinks are found.

domain authority seo dashboard Moz Domain Authority

This metric shows how well your website ranks on search engine result pages on a scale of 1 to 100.

See all these KPIs and metrics in your very own SEO dashboard!

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What platforms should an SEO dashboard include?

Your SEO dashboard should include all the platforms you use for your SEO needs. You should be able to add SEO tools like Google Search Console, SEMrush, Ahrefs, and Moz. And, even if you have multiple accounts in each tool, you can still combine them all into one SEO dashboard. From your Search Console to your Google Analytics account, all your SEO efforts should be gathered in one cohesive SEO dashboard.

SEO dashboard example

Your SEO dashboard will be easy to set up and simple to use. DashThis’ SEO dashboard will help your marketing team stay on top of SEO campaigns with intuitive features, multiple data sources, and tracking of the KPIs you want.

SEO dashboard example

Creating a SEO dashboard

It’s quick and easy to get started with your own SEO dashboard. Here’s what you need to know:

Create your SEO dashboard

Create a DashThis account Create a DashThis account

You just need an email and password. Best of all, you can start using the tool for free!

Plug in your SEO marketing tools Plug in your SEO marketing tools

Google AnalyticsGoogle Search Console, Ahrefs, SEMrush, Moz – you can connect whatever SEO tools you already use to your SEO Dashboard. DashThis will pull the data automatically!

Create your SEO reports Create your SEO reports

We’ve got templates you can use or you can create your own from scratch. All you do is drag and drop the KPIs you want in your report.

Create your own SEO dashboard today!

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White label SEO dashboards

Your dashboards should reflect your brand. After all, they’re showing the results of all your hard work!

  • White label SEO dashboard
  • White label SEO dashboard 2
  • White label SEO dashboard 3
  • White label SEO dashboard 4

SEO dashboard Custom URL Custom domain

Replace the standard URL with a custom one. Something like, maybe?

SEO dashboard Custom design Custom theme

Fully customize your SEO dashboard design with your brand, your client’s brand, or even your favourite colour schemes!

SEO dashboard white label bundle 100% white label

Get rid of the DashThis branding altogether, add your own logo and even use your own custom email address to send dashboards.

More dashboards for digital marketers

DashThis has dashboards for every marketing specialty, depending on the type of data you want to track and for whom.

Digital marketer dashboards

Agency dashboard Agency dashboard

Agency clients don’t need to see every single KPI that you, as a marketer, need to see. The KPIs you choose should be actionable and relevant to your client’s business goals!

Explore this dashboard

Ecommerce dashboard Ecommerce dashboard

If you specialize in the ecommerce space, and you need to track KPIs like transactions, revenue, product sales, and conversion rate by channel, then this dashboard is for you!

Explore this dashboard

Facebook dashboard Facebook dashboard

Facebook is one of the biggest social media platforms in the world, so the potential audience reach is impressive. A Facebook dashboard can help you make the most out of this channel.

Explore this dashboard

SEO dashboard best practices

Get tips and tricks from our expert team so you can create the best SEO dashboard, showcase your hard work and improve SEO results.

SEO dashboard best practices

Join the Club… We Saved You a Seat!

DashThis is the power behind thousands of monthly online marketing reports. Still wondering if we’re really THAT cool? These folks seem to think so!

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    Laurent Roumieu - PPC Analyst / Paid Search / Performance Media Laurent Roumieu PPC Analyst / Paid Search / Performance Media 360i Canada
  • The biggest benefit is the time saved in terms of data collection. It's also great that the design is very pretty out of the box.
    Jonas Meister - Digital Marketing Strategist Jonas Meister Digital Marketing Strategist GnuWorld
  • We've played around with countless reporting tools over the years but none of them come anywhere close to Dashthis. The level of integration and customization of reports, as well as their outstanding client support are unrivalled!
    Reef Digital Agency Director Hadrien Brassens Director Reef Digital Agency
  • DashThis allows me to quickly and easily get my clients key multi-channel performance metrics in one easy to digest report!
    Dave Ashworth - Technical SEO Consultant Dave Ashworth Technical SEO Consultant Organic Digital
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    Darian Kovacs - Digital Marketing & PR Specialist Darian Kovacs Digital Marketing & PR Specialist Jelly Digital Marketing & PR
  • We have so much less manual work to do; we save many hours a month that can instead be used for our customers!
    Mariève Masse - SEO Specialist & Project Manager Mariève Masse SEO Specialist & Project Manager O2 Web
  • Saves a lot of time as I can pull data from various channels all within one platform!
    Natalie Martin - Digital Marketing Manager Natalie Martin Digital Marketing Manager Travel Tripper
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    Juho Santala - Digital Planner Juho Santala Digital Planner Redland
  • Phenomenal customer service.
    Niek Van Santen - Managing Director Niek Van Santen Managing Director Bouncing Orange
  • This tool has helped us close new accounts and improve customer satisfaction.
    Jeff Schroeffel - President / Lead Consultant Jeff Schroeffel President / Lead Consultant Pittsburgh Internet Consulting
  • DashThis provides us with the metrics we need as well as an easy way to automate our client reporting. Also, their customer support is great.
    Tarek Reda - Head of Digital Marketing Tarek Reda Head of Digital Marketing bfound
  • We use so many different reporting platforms - this consolidates what we give our clients.
    Leigh Ann Moltz - Digital Marketing Manager Leigh Ann Moltz Digital Marketing Manager Eighty Three Creative
  • DashThis is a phenomenal tool for communicating with clients and staff. With 10 minutes of set up, I can create a custom report for a client that speaks to their digital marketing goals.
    Michelle Henderson - Founder Bad Cat Digital Agency Michelle Henderson Founder Bad Cat Digital
  • We used to spend 30-40 hrs on monthly reporting. We’re now down to 10-20 hours max while providing even more detailed information.
    Brad Blackburn - Director of Search Engine Marketing at GravityFree Brad Blackburn Director of Search Engine Marketing GravityFree
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