Use Google Webmaster Tool API to Add Top Search Queries and Top Pages to your Dashboard


You probably all know Google Webmaster Tools which provides detailed reports about your pages’ visibility on Google. Few months ago, we wrote on the possibility to integrate Google Webmaster Tools API in DashThis to get Top Search Queries and Top Search Pages. Tired of waiting after a better API from Google, we decided to act and integrated Google Webmaster Tools in a different way.

Actually, it’s pretty simple to get Top Searched Queries and Top Pages from your Google Webmaster Tools account. You only have to add as a restricted user of the profile you want to create a dashboard for.

What default widgets are available from the indicators drop down menu?

  • Top Pages – Clicks
  • Top Pages – Impressions
  • Top Queries – Clicks
  • Top Queries – Impressions
  • Total Google CTR
  • Total Google Impressions

What are the metrics and dimensions available?

Dimensions are:

  • Searched Query
  • Page

Metrics are:

  • Clicks
  • Impressions
  • Average Position
  • Click-Through-Rate (CTR)

Some notes:

  • You must add as a restricted user for every Google Webmaster Tools profile you want to create a dashboard for.
  • Data source provider key is the URL of the website as found in GWT (ex.:
  • We can only load 3 months of data for the initial load.

Do you want to add Google Webmaster Tools Top Searched Queries or Top Pages valuable data to your dashboards? Then, you should try DashThis!

Stéphane has been working on business Web projects for more than 15 years. He has a computer science degree and a MBA specialized in e-commerce from Laval University in Quebec City. That also explains why his writing can sound weird: He is a French Canadian!

Want to be a guest writer on the DashThis blog? Drop us a line at!
View his LinkedIn profile or email Stephane:

Category: Client Reporting, Key Performance Indicators (KPI), Marketing Dashboards | Tags: , , 11 comments »


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