What is keyword competition?
Keyword competition is a difficulty metric representing how easy or difficult it will be to rank on Google's organic search results for a specific keyword. It is based on page authority, domain authority, referring domains, quality backlinks, and content quality.
Keyword competition is usually a logarithmic scale from 1-100, which differs between SEO tools.
Moz, SEMrush, Ahrefs, and Google keyword planner all have their own version of a keyword difficulty checker. Google’s algorithm constantly changes, so it’s crucial to analyze target keywords regularly.