Category: Business


Digital Reporting Tool Case Study: Jelly Marketing Agency & DashThis

June 27th, 2017 — 11:06am

Reporting tool case studyEvery digital agency goes through the same thing: you create amazing campaigns and strategies for your clients, and then you spend almost as much time putting together a report to show the results of those efforts.

You know as well as we do that digital marketing reporting is a necessary chore for every account manager, and it can be quite a time consuming chore at that.

But it doesn’t have to be.

As you’ll see in this digital reporting tool case study, when Jelly Marketing started using DashThis, they suddenly found themselves with more time on their hands.

This time that was no longer being wasted making reports by hand could now be used to actually create more value for their clients.

And that has made a whole lot of difference for Jelly’s team and bottom line.

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With beginnings in traditional print media, Nathalie has been in digital communications management, public relations, and content marketing for 8 years. She is now in charge of communications, PR and content marketing at DashThis, where she spends her time sharing her expertise in dashboard reporting.

2 comments » | Business, Dashboards, Marketing

DashThis team’s favorite digital marketing tools

March 16th, 2017 — 11:41am

Digital Marketing Tools

DashThis’s mission is to make reporting easier for you. We work hard everyday to provide you with an effortless tool that simplifies your life on a daily basis. We’ve created DashThis, and keep improving it, in order to save you time, effort, and headaches. You can focus then on what really matters for your business and your clients.

On our side of the screen, we also use tools that help us do our job efficiently. Since our goal is to improve your reporting process, we thought we would share our browser with you, and tell you what the DashThis team uses to improve its workflow. We spoke with some team members and they told us what tools they use on a daily basis. Have a look at what tools help us create a tool that helps you (that’s help-ception)!  Read article

Valerie is a copywriter at DashThis, mostly focused on user education. Her academic background in Ancient History and Journalism first brought her to Germany, where she worked as a metal music journalist. Back in Quebec City, she’s now rocking the world of reporting!

Comment » | Business, Marketing, reporting, The company

Client reporting: 6 reasons why it’s so important

March 9th, 2017 — 12:10pm

Agency-client relationship part 2As we discussed in the first part of this piece, agency-client relationships can sometimes be more tenuous when agencies focus more on creative trends and technological expertise instead of just making their clients happy.

Creating amazingly avant-garde campaigns is cool, but not if your client wanted something simple, right? As a creative digital marketing professional, it’s understandable that you want to use your knowledge and vision to produce something extraordinary. But the final decisions aren’t yours to make.

Your role is to discuss with your clients, gain their trust, and educate them to a point where they make the best decision for their campaigns.

Reporting helps you get there.

Read article

With beginnings in traditional print media, Nathalie has been in digital communications management, public relations, and content marketing for 8 years. She is now in charge of communications, PR and content marketing at DashThis, where she spends her time sharing her expertise in dashboard reporting.

2 comments » | Business, Dashboards, Marketing, reporting

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