Reporting is part of an effective strategy and a healthy working relationship between digital marketing agencies and clients. But to make sure that you, as a digital marketer, make the most of your client reporting, there are some pretty big mistakes you should avoid making!
DashThis’s mission is to make reporting easier for you. We work hard everyday to provide you with an effortless tool that simplifies your life on a daily basis. We’ve created DashThis, and keep improving it, in order to save you time, effort, and headaches. You can focus then on what really matters for your business and your clients.
On our side of the screen, we also use tools that help us do our job efficiently. Since our goal is to improve your reporting process, we thought we would share our browser with you, and tell you what the DashThis team uses to improve its workflow. We spoke with some team members and they told us what tools they use on a daily basis. Have a look at what tools help us create a tool that helps you (that’s help-ception)! Read article
As we discussed in the first part of this piece, agency-client relationships can sometimes be more tenuous when agencies focus more on creative trends and technological expertise instead of just making their clients happy.
Creating amazingly avant-garde campaigns is cool, but not if your client wanted something simple, right? As a creative digital marketing professional, it’s understandable that you want to use your knowledge and vision to produce something extraordinary. But the final decisions aren’t yours to make.
Your role is to discuss with your clients, gain their trust, and educate them to a point where they make the best decision for their campaigns.
Reporting helps you get there.