A Google My Business dashboard is an all-in-one dashboard that helps you track all your GMB key performance indicators, spot trends, and gather business intelligence for particular location groups. It lets you present the data from GMB listings just the way you want and track exactly the KPIs you need to keep your clients' web presence in optimal shape.
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Google My Business is a great platform for your clients to generate business but you've got to be able to properly monitor its performance and you also have to see how other marketing efforts like SEO are influencing the business listing. That's where a Google My Business dashboard comes in. You can gather all this data and combine it into a beautiful dashboard your clients will love.
A Google My Business agency dashboard shows your clients how well their Google My Business listing is performing. For small business owners in particular, you'll want to optimize marketing efforts to drive sales. A Google My Business dashboard gives marketing agencies all the data you'll need in one place.
A GMB agency dashboard has your important metrics and relevant business data in one spot, you'll easily be able to see where your marketing efforts are going well and what might need some tweaks. Using our dashboard will also save you time - we automatically fetch data so you won't have to pull data from platforms.
Besides being able to track data across all your marketing channels, the agency dashboard will let you spend more time running your business. You can also save dashboard templates so you don't have to create a new Google My Business dashboard every time, even if clients have a number of locations. No more inputting figures into Excel!
The perfect analytics dashboard is going to include the key performance indicators that provide you and your client with just enough information to understand the big picture of how their Google My Business account is performing, without overwhelming them with details.
This tells you the number of times your business profile appeared in search engine results on Google when a user searched for a category, product, or service you offered (ex. restaurant).
This tells you how many times people have asked for directions to your business location in Google Maps.
The number of times your business's website was clicked on in google's local search results.
This KPI track how many times a customer has phoned your business by clicking on the phone number in your GMB listing.
Try to steer away from 'vanity metrics' on your dashboard. The metrics you track using your dashboard should be ones that give you an insight into customer behaviour and tell you how your marketing efforts are driving sales.
Total Actions
This metric tracks the total actions that a customer takes on your listing (for example; visiting your website, requesting directions using google maps, phoning your business etc,).
Total Searches
The number of times your business was shown to a user, either from a direct, a discovery, or a branded search.
Reviews Count
The number of reviews that were published on your business profile.
Rating
The average rating given for each review published on your business profile.
While GMB is a great local SEO tool, there's much more to digital marketing than creating a new Google My Business Agency dashboard and you're probably running campaigns across multiple channels. Comparing your data will let you better understand how your channels play off each other and help you reach your business goals. If you need to import custom data, just upload a CSV file. It's that easy.
Google Analytics 4
Google Ads (Adwords)
Meta Ads
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Hubspot
Klaviyo
Facebook Insights
Facebook Ads
Facebook Business Manager
Instagram Ads
LinkedIn Pages
LinkedIn Ads
YouTube
Google Search Console
Google My Business
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Ahrefs
Bing Ads (Microsoft Advertising)
Google+
Mailchimp
CallRail
Campaign Monitor
WebCEO
Custom Data
Google Sheets
keyword.com
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DashThis' GMB dashboard sample gets your sales and marketing team off to a running start. It includes on-demand reporting, preset KPIs, multiple available data sources, and easy-to-use features and beautiful visual analytics. Best of all, all your important data will be in one spot - just drag-and-drop the widgets you need.
Plug in your own data from across different marketing platforms for easy data visualization. Displaying your marketing analytics on your new dashboard is as easy as 1-2-3!
Create your DashThis account
It's quick and easy: all you need is your email and a password. Plus, you can start by using the tool for free!
Connect your digital marketing tools
From Google Adwords to social media... connect all your tools and DashThis fetches the data automatically!
Create your GMB report
Whether you use a preselected dashboard template or create your own, just drag-and-drop the KPIs you want.
Custom domain
Trade the default DashThis URL for one that reflects your brand and business name, such as reports.yourcompany.com.
Custom theme
Fully customize your GMB dashboard design with your brand, your client’s brand, or even your favourite colour schemes!
100% white label
Get rid of the DashThis branding altogether, add your own logo and even use your own custom email address to send reports.
DashThis has dashboards for every marketing channel, depending on the type of data you want to track.
SEO dashboard
Organic traffic is a key source of traffic for your business. Make sure your website stays optimized and track web analytics using our intuitive SEO dashboard.
Ecommerce dashboard
If you sell products online and you need to track KPIs like transactions, revenue, product sales, and conversion rate by channel, then this dashboard is for you!
Facebook Ads dashboard
Social media is an essential digital marketing platform. Keep on top of your Facebook ads with our Facebook Ads dashboard.
Want to get the most out of our new agency dashboard? That’s what our blog is for! And if you want to get content right in your inbox, sign up for our newsletter. We won’t spam you, we promise!
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