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Perfect Audience
dashboard

Your ads are only useful if the right audience gets to see them, right? That’s where Perfect Audience comes in: this solution allows you to retarget your audience across multiple platforms in order to make sure you reach the right people at the right time. By creating a Perfect Audience dashboard, you can measure how effective each campaign is and what you can do to optimize your ad retargeting efforts.

Your DashThis
Perfect Audience Dashboard

6

Preset
Widgets

7

metrics &
dimensions

Available Preset Widgets

Total Clicks

This historic widget shows the total number of clicks your ad received. This includes clicks on the ad content and your company name and logo, but excludes some social actions such as likes, comments, and shares.

clicks perfect audience dashboard

Total Cost per Click

This historic widget shows the average cost of each click on your ad, which is calculated by dividing the total spend by the total number of clicks.

cost per click perfect audience dashboard

Total Impressions Served

This historic widget shows the total number of times that your ad was shown to your target audience.

impressions perfect audience dashboard

Total Spend

This number widget shows the total amount spent on your ads, which includes the cost of both your clicks and impressions.

spend perfect audience dashboard

Available Metrics,
Segments, & Dimensions

These are the top 7 metrics and dimensions users usually include in their Perfect Audience dashboard

Perfect Audience - Clicks
This is the number of clicks on your ad. This includes clicks on the ad content and your company name and logo, but excludes some social actions such as likes, comments, and shares.
Perfect Audience - Conversions
This is the total number of times people took a desired action after clicking on or seeing your ad.
Perfect Audience - Costs
This is the amount you spent on clicks and impressions for your ad.
Perfect Audience - CPC
This is the average cost of each click on your ad, which is calculated by dividing the total spent by the total number of clicks.
Perfect Audience - CTR
This is the percentage of how often people go to your website because they saw your ad. It is calculated by dividing the number of clicks by the number of impressions and multiplying the result by 100.
Perfect Audience - Impressions
This is the total number of times that your ad was shown to your target audience.
Page Path
This dimension allows you to isolate your data by page path (where the visitor coming from your ad ultimately landed).

The final product

Perfect Audience Dashboard Perfect Audience Dashboard & Report - DashThis Integrations

Your logo

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All-in-one

Drag-and-drop your widgets onto your dashboard to create a clean report layout that includes all the information you need.

Your data

Customize your widgets to show the data you want, the way you want to.

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Other useful integrations

Get a more inclusive view of your data by including these integrations in your dashboard too:

Read about Perfect Audience
on our blog

Learn to use Perfect Audience in
our Help Center

Digital marketing reporting dashboard

Get 10 dashboards for 15 days

Don't worry, we don't need your credit card info.