A Facebook Ads report template for marketers and agencies

Track your Facebook Ads campaigns, optimize performance, and display your Facebook Ads data with our comprehensive report template. Spend less time gathering your data and more time growing your community and generating valuable traffic to your website.

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There is a better way to keep track of your Facebook campaigns

Whether you "like" it or not, Facebook marketing is critical to any successful social media strategy. Measuring your Facebook ads performance data accurately is essential. For marketing agencies juggling multiple brands, it can be time-consuming to compile all the different metrics and data sources you use to measure success (mainly if you try to use it in excel). Our Facebook Ads report template can automatically generate all the KPIs you need in one convenient dashboard. 

See this Facebook Ads report template live

Save Time With Preset KPIs

Our Facebook Ads report template comes fully loaded with all the KPIs most important to you. In addition, our drag-and-drop interface makes it a breeze to customize your dashboard however you like.

discover our Facebook Ads report template's preset widgets
  • Campaign performance

    Campaign Performance

    Track the essential performance metrics for any campaign, ad set, or ad level. Instantly get a read on your campaign results with easy-to-understand visuals that pop. Display key metrics (ROAS, CPC (cost per click), CPM, clicks, conversions) in an easy-to-read format.

  • Ad performance

    Ad Performance

    Keep an ever-watchful eye on key ad metrics such as reach, frequency, click-through rate (CTR), ad spend, and CPC. Display only the ad performance indicators that are important to you.

  • Cost per action CPA

    Cost Per Action (CPA)

    Cost Per Action or Cost Per Conversion is the cost of the desired action you set up in your Facebook Ads Manager and allows you to assess the effectiveness of each aspect of your campaign quickly. Keep an eye on costs and adjust to get the most out of your Facebook ad spend.

  • Website action

    Website Actions (Conversions)

    When using Facebook Ads Manager, track all your website conversions, also known as website actions. For example, see how many followers make their way to your website to transact.

Want these preset KPIs in your very own Facebook Ads report?

Create your Facebook Ads dashboard template today!

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How To Use this Facebook Ads Report Template

Client reporting is made easy with our templates. For example, our Facebook Ads monthly reporting template makes it a snap to create reports for you to share with clients.

discover our preset Facebook Ads report template

step 1 icon Create your DashThis account.

All you need is your work email and a password. Plus, you can start using DashThis today for free!

step 2 icon Connect your Facebook Ads accounts.

You can also include your other ad accounts and marketing channels, from Google Ads to LinkedIn Ads and more!

step 3 icon Select your new report template

Choose the Facebook Ads Report template from the drop-down menu. Yep, it's that easy!

Connect your social media and ads tools together

Our template easily integrates with other analytics data platforms, including Google Analytics, Google Ads, Facebook Insights, and Instagram. It is like having your cake and eating it too. Here are some of our integrations.

Ready to create your very own report template for your Facebook campaigns?

Start your free trial today!

Start your free trial

The feature you need in a reporting tool

Dig even deeper into the effectiveness of your Facebook campaigns and learn more about your demographics with a full suite of reporting tool features.

Explore our Facebook reporting tool
Facebook reporting tool features

Your brand

Whether you add your own or your client's logo, make your report reflect your brand with our white label and custom theme features! Then, pick your colors and choose how the data is presented: your Facebook ads report could have looked better.

Dashboard Integrations All-in-one

Connect your integrations and drag and drop your widgets onto your report to create a great dashboard that includes all the most critical Facebooks ads metrics.

Your data

After putting effort into your Facebook ads, you want to measure results. With Dashthis, customize your widgets to show your data how you want to, whether with graphs, bars, or simple number data.

Completely automated

We do the heavy lifting! No more fetching data and copy-pasting in excel spreadsheets or Google sheets; the entire process is automated!

Multiple sharing options

Share your reports with your clients in seconds with automatic email dispatches, easy-to-share URLs, and printable PDFs. The choice is yours!

Your template

Please don't start your dashboards from scratch; choose from one of our preset templates or create your report template in seconds! 

Templates for social & ads reporting

Even more data on your Facebook marketing efforts are at your fingertips. So dig deeper with additional reports.

facebook ads report templates

facebook page icon Facebook Page Report

Monitor the health of your Facebook Page. Monitor engagement rates, likes, and follows with ease.

Create your Facebook Page report

Facebook post icon Facebook Post Report

Improve your future Facebook posts by keeping a close eye on Facebook post performance. For example, see which posts get the most engagement, likes, and link clicks.

Create your Facebook posts report

Instagram Insight icon Instagram Insight Report

Examine post engagement and followers alongside your Facebook stats and adjust your strategy accordingly.

Create your Instagram Insight report

Instagram ads icon Instagram Ads Report

From which social network will you get the most bang for your buck? Track engagement performance and clicks for your Instagram ads to help determine how many of your dollars to allocate to which platform.

Create your Instagram Ads report

Tiktok ads report icon Tiktok ads report

Monitor reach, ad costs, and conversions alongside metrics from other social media platforms.

Create your Twitter report

LinkedIn page insights icon LinkedIn Page Insights report

Keep connected with reports on LinkedIn activity, delivered straight to your dashboard.

Create your LinkedIn report

More marketing reports

Need to run other report templates? Don't worry, it's just as easy.

other marketing templates

Social media report template Social media report template

Customizable social media reports allow you to track social media post performance alongside other words. For example, see how many likes your content gets in real-time.

See our social media report template

Google Analytics report template icon Google Analytics report template

Gauge the impact of your social media efforts on your website traffic. Track landing page links and monitors the quality of user experiences.

See our Google Analytics report template

PPC report template icon PPC report template

Compare your Facebook ad activity and other PPC ad campaigns in one place. Then, determine the most effective ad placement strategy for your client's dollars.

See our PPC report template

Digital marketing report template icon Digital marketing report template

Combine all your top marketing KPIs into a single report to share with clients.

See our digital marketing report template

SEO performance reports icon SEO performance reports

Generate SEO performance reports to see how your marketing content performs over time and find areas of improvement.

See our SEO performance report template

eCommerce reports icon eCommerce reports

Regroup your total sales, conversion rate, traffic sources, and more in an easy-to-set-up eCommerce report.

See our email performance report template

Check out our marketing blog for the best reporting tips

Our blog is always a great place to find tips of the reporting trade, as well as information on our product and updates. You can also sign up for our newsletter to get the latest info!

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marketing blog

Join the Club… We Saved You a Seat!

DashThis is the power behind thousands of monthly online marketing reports. Still wondering if we’re really THAT cool? These folks seem to think so!

  • Easy, convenient, and fast to set up.
    Laurent Roumieu - PPC Analyst / Paid Search / Performance Media Laurent Roumieu PPC Analyst / Paid Search / Performance Media 360i Canada
  • The biggest benefit is the time saved in terms of data collection. It's also great that the design is very pretty out of the box.
    Jonas Meister - Digital Marketing Strategist Jonas Meister Digital Marketing Strategist GnuWorld
  • We've played around with countless reporting tools over the years but none of them come anywhere close to Dashthis. The level of integration and customization of reports, as well as their outstanding client support are unrivalled!
    Reef Digital Agency Director Hadrien Brassens Director Reef Digital Agency
  • DashThis allows me to quickly and easily get my clients key multi-channel performance metrics in one easy to digest report!
    Dave Ashworth - Technical SEO Consultant Dave Ashworth Technical SEO Consultant Organic Digital
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    Niek Van Santen - Managing Director Niek Van Santen Managing Director Bouncing Orange
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  • DashThis provides us with the metrics we need as well as an easy way to automate our client reporting. Also, their customer support is great.
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  • We use so many different reporting platforms - this consolidates what we give our clients.
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  • DashThis is a phenomenal tool for communicating with clients and staff. With 10 minutes of set up, I can create a custom report for a client that speaks to their digital marketing goals.
    Michelle Henderson - Founder Bad Cat Digital Agency Michelle Henderson Founder Bad Cat Digital
  • We used to spend 30-40 hrs on monthly reporting. We’re now down to 10-20 hours max while providing even more detailed information.
    Brad Blackburn - Director of Search Engine Marketing at GravityFree Brad Blackburn Director of Search Engine Marketing GravityFree
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