The Only Metrics Dashboard You'll Ever Need!

With a real-time metrics dashboard, you can improve your high-level decision making process by tracking your business performance across multiple channels.

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Metrics dashboard

A complete KPI dashboard

A metrics dashboard enables you to keep an eye on all your key metrics in real-time. Gathering all your key performance indicators in the same place helps you simultaneously track high-level data or drill down into specific metrics so you are always on top of the marketing metrics that are most relevant for you.

What is a metrics dashboard?

A metrics dashboard is a tool used to track and display key performance indicators in order to analyze marketing and business efforts over time and across multiple channels.

What is a metrics dashboard

Why use a metrics dashboard?

A performance metrics dashboard enables you to gather complex data from different business and marketing channels, display those key metrics in a single place, and then take action based on the information.

Why use a metrics dashboard

What are the benefits of using a metrics dashboard?

The main benefit of using a metrics dashboard is that it gives you and your team the ability to monitor the performance of different strategies, campaigns, and processes, and therefore give you the ability to improve your strategies in real-time.

What are the benefits of using a metrics dashboard

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What are the best metrics dashboard KPIs?

You know what KPIs you need to track - and if you're running campaigns on multiple channels you've probably got more than a few of them. Start with these key performance indicators:

Metrics dashboard KPIs
  • Conversion rate

    Conversion rate

    This key metric shows the percentage of sessions that resulted in a conversion or transaction.

  • Top landing pages

    Top landing pages

    This KPI shows the top landing pages according to number of sessions.

  • Revenue


    This business metric shows the total revenue driven from your site or business.

  • Campaign performance Facebook Ads

    Campaign performance

    This key performance indicator shows the performance of your campaigns, including the number of link clicks, conversions, conversion value, amount spent, and your CPC.

All the business metrics you need in one metrics dashboard

From Google Analytics, Moz to SEMrush we support the major SEO reporting tools and we also support major digital marketing tools for PPC (AdWords & Bing), social media (Facebook, Twitter, Instagram, etc.) and web analytics. If you need data from a different data source, no worries! You can integrate your own custom data using CSV files. Plus, there's no need to repeat the process every month either, once you've set-up your CSV files for import, they'll automatically be updated every month!

A simple metrics dashboard example

Just link your data sources to this business performance dashboard and immediately see your most important business metrics all on the same page. There's no need to jump from one platform to the next, everything from conversion rates, to the number of new customers, will be easy to see at a glance.

Metrics dashboard example

How to create a metrics dashboard

Connect your various data sources into DashThis, choose from among our several sales and marketing dashboard examples, and quickly see all the data visualizations you need! It's as easy as 1-2-3.

Create your metrics dashboard

Create your DashThis account

With just one-click, you just enter your email and create a password to get started; plus, you have a 15-day free trial period to start!

Connect your data sources

Whether you're tracking ecommerce, SEO, PPC, or customer satisfaction, you can connect all your marketing tools into DashThis easily.

Create your metrics dashboard

You can either choose from among DashThis' preset report templates, or create your own from scratch; it's just a matter of dragging-and-dropping your KPIs.

Create your dashboard report now!

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White label metrics dashboards

It's your data - customize your dashboard to reflect your branding.

Custom domain

Replace the default DashThis URL by one that’s branded to your company, like

Custom theme

Fully customize your dashboard design with your brand, your client’s brand, or even your favourite colour schemes!

white label themes 100% white label

Get rid of the DashThis branding altogether, add your own logo and even use your own custom email address to send reports. 

More dashboard examples

Digital marketing reporting is so important, because it allows you to show the results of your hard work to your clients. But... it can be a time-consuming process when it's done one source at a time, one report at a time. Why not make the process faster and easier with these report templates?

Metrics dashboard examples

Business dashboard Business dashboard

Crunching sales numbers and tracking your sales performance are important tasks but they can be time consuming. Why make it hard for you or your sales team? Our sales report templates are fully customizable. You can choose the time frame for your sales reports and track your key KPIs.

Explore this dashboard

Executive dashboard Executive dashboard

Our executive dashboard template include the key information that senior management will want to know. You can easily share the report with your management team and chief executive officer. You can also easily create annual reports using the annual report template and generate concise reports for business plans.

Explore this dashboard

Ecommerce dashboard Ecommerce dashboard

Regroup your total sales, conversion rate, traffic sources, and so much more in an easy-to-set-up ecommerce dashboard report that helps you make informed business decisions for your online store.

Explore this dashboard

Discover metrics dashboard best practices

Our blog is always a great place to find tips of the reporting trade, as well as information on our product and updates. You can also sign up for our newsletter to get the latest info!

Metrics dashboard tips

Loved by thousands of organizations...

With satisfied clients across 120+ countries, DashThis is the power behind countless online marketing reports, here are some of the reasons why:

  • Easy, convenient, and fast to set up.
    Laurent Roumieu - PPC Analyst / Paid Search / Performance Media Laurent Roumieu PPC Analyst / Paid Search / Performance Media 360i Canada
  • The biggest benefit is the time saved in terms of data collection. It's also great that the design is very pretty out of the box.
    Jonas Meister - Digital Marketing Strategist Jonas Meister Digital Marketing Strategist GnuWorld
  • We've played around with countless reporting tools over the years but none of them come anywhere close to Dashthis. The level of integration and customization of reports, as well as their outstanding client support are unrivalled!
    Reef Digital Agency Director Hadrien Brassens Director Reef Digital Agency
  • DashThis allows me to quickly and easily get my clients key multi-channel performance metrics in one easy to digest report!
    Dave Ashworth - Technical SEO Consultant Dave Ashworth Technical SEO Consultant Organic Digital
  • Game changer for client communications and expectations. Also help in the sales process!
    Darian Kovacs - Digital Marketing & PR Specialist Darian Kovacs Digital Marketing & PR Specialist Jelly Digital Marketing & PR
  • We have so much less manual work to do; we save many hours a month that can instead be used for our customers!
    Mariève Masse - SEO Specialist & Project Manager Mariève Masse SEO Specialist & Project Manager O2 Web
  • Saves a lot of time as I can pull data from various channels all within one platform!
    Natalie Martin - Digital Marketing Manager Natalie Martin Digital Marketing Manager Travel Tripper
  • Customer service has been great, quick responses. The dashboard is awesome, looks good, and has everything we need to client reporting. Kudos!
    Nekta Born - Digital Media Trader Nekta Born Digital Media Trader iProspect
  • I like your system, but love the support. It feels that your team is very willing to work with us to accomplish what we need.
    Mark Strong - Vice President of Digital Marketing Mark Strong Vice President of Digital Marketing Clear Marketing Creative Agency
  • Simple, easy, flexible, and versatile tool with a great UI.
    Juho Santala - Digital Planner Juho Santala Digital Planner Redland
  • Phenomenal customer service.
    Niek Van Santen - Managing Director Niek Van Santen Managing Director Bouncing Orange
  • This tool has helped us close new accounts and improve customer satisfaction.
    Jeff Schroeffel - President / Lead Consultant Jeff Schroeffel President / Lead Consultant Pittsburgh Internet Consulting
  • DashThis provides us with the metrics we need as well as an easy way to automate our client reporting. Also, their customer support is great.
    Tarek Reda - Head of Digital Marketing Tarek Reda Head of Digital Marketing bfound
  • We use so many different reporting platforms - this consolidates what we give our clients.
    Leigh Ann Moltz - Digital Marketing Manager Leigh Ann Moltz Digital Marketing Manager Eighty Three Creative
  • DashThis is a phenomenal tool for communicating with clients and staff. With 10 minutes of set up, I can create a custom report for a client that speaks to their digital marketing goals.
    Michelle Henderson - Founder Bad Cat Digital Agency Michelle Henderson Founder Bad Cat Digital
  • We used to spend 30-40 hrs on monthly reporting. We’re now down to 10-20 hours max while providing even more detailed information.
    Brad Blackburn - Director of Search Engine Marketing at GravityFree Brad Blackburn Director of Search Engine Marketing GravityFree
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